Frutäa branding, strategy and packaging strategy & brand management • experience & design • digital & data How might we instill premium yet gettable be native even if cosmopolitan? GOAL Create a new line of premium frozen açaí berry that was “naturally...
WOB branding, product development and UX/UI strategy & brand management • experiences & design • digital & data How might we physically communicate “think outside the box”? GOAL WOB, Wide Open Business Conference needed a launch campaign material that...
KidsIn branding, UX/UI, editorial and brand management strategy & brand management • experience & design • digital & data How might we make parents dream of being kids again? From redesigning their brand identity to designing and producing one of the first...
Petrobras annual reports, campaign development, and special projects strategy & brand management • experience & design • digital & data How might we convey the changing environment inside Brazil’s largest company? In a friendly version of Samson and...